American Heart Association and NewYork-Presbyterian Join Forces to Promote Healthy Hearts and Minds

The American Heart Association in New York City and Westchester County and NewYork-Presbyterian are proud to announce a collaboration to promote heart health and overall well-being among kids and families across New York City. Through school-based programs, distribution of health-related resources, and community events, the organizations hope to empower children and families to adopt healthy habits for their hearts and minds.

The education campaign will be grounded in public and private schools, from elementary through high school, across New York City. As part of the American Heart Association’s Kids Heart Challenge and American Heart Challenge, the Association will work with NewYork-Presbyterian subject matter experts to deliver content around physical and mental health through in-person appearances at school assemblies and digital content shared in videos and newsletters and on the American Heart Association social channels and website.

“Together, NewYork-Presbyterian and the American Heart Association are committed to keeping hearts and minds healthy,” said Devika Mathrani, senior vice president and chief marketing and communications officer at NewYork-Presbyterian. “We are delighted to work with the American Heart Association to educate kids and families about simple steps they can take to protect their physical and mental health.”

Kids Heart Challenge (elementary school) and American Heart Challenge (middle and high school) are designed to meet people where they are and to build a culture of health for students, their families, and educators.

“Our school programs provide unique age-appropriate curriculum and activities that go beyond the gym to meet the needs of today’s youth and educators as science has proven the strong connection between physical and mental health,” said Brian Kingston, American Heart Association/New York City Board Chair-Elect and Managing Partner, CEO Real Estate, Brookfield.  “As we know, the early years play a vital role in the development of health-related behaviors.  Placing emphasis on establishing healthy environments and behaviors can help students, their families and educators understand the importance of wellness.”

In Westchester, NewYork-Presbyterian will be a key partner for the Westchester Heart Walk. The Heart Walk is the American Heart Association’s premiere campaign, engaging the community at large in creating healthier habits to prevent heart disease and stroke.